Hi, I’m Justin

I bridge the gap between creative vision and execution.

Coordinator · Producer · Creative Strategist · Los Angeles

Justin Hien creative coordinator and producer based in Los Angeles

CLIENTS

Coachella Logo
Netflix Logo
Spotify Logo
Adobe Logo
HBO Logo

SELECT PROJECTS

HP REGEN activation inside the Antarctic Dome at Coachella 2022 with audience and 360 degree fulldome projection

HP x Coachella — REGEN (2022)
90-ft dome · 80,000+ attendees

Managed artist deliverables for H+ Creative's contribution to HP's REGEN activation — an Antarctic-themed 360° fulldome experience at Coachella 2022. Oversaw quality control and format compliance for immersive dome projection across a 90-foot spherical canvas. Attended on the ground to document the activation firsthand.

A spherical building illuminated with colorful neon lights forming geometric patterns at night.

Sphere Las Vegas (2023–Present)
580,000 sq ft · 1.2M LED pucks · XO Art Program

Managed ongoing Exosphere activations for H+ Creative roster artists across MLK Day, NYE 2024, and NYE 2025. Oversaw deliverables, technical specs, and client communication on the world's largest LED canvas. Supported UON Visuals' XO Art program debut — Las Vegas's official NYE 2025 visual backdrop, seen by millions worldwide.

H+ Creative booth at ComplexCon 2021 featuring inflatable alien figures and digital art display

ComplexCon 2021
Long Beach, CA · NFT activation

Led on-ground operations for H+ Creative's booth at ComplexCon 2021 — one of the event's first physical NFT activations. Managed setup, breakdown, signage, and QR code NFT purchase deployment. Built a photo booth that captured attendee emails and automated image delivery.

Rolling Stones Hackney Diamonds album campaign billboard on Sunset Boulevard Los Angeles 2023

Rolling Stones - Hackney Diamonds (2023)
Major label release · Time-critical campaign

Managed artist deliverables for the Rolling Stones' Hackney Diamonds campaign under a high-pressure major label release cycle. Served as the primary liaison between the artist, the label, and internal teams. Resolved critical issues in real time to keep all parties aligned and protect the agency's client relationship.

Lil Nas X Long Live Montero Tour stage design featuring pink baroque bedroom set with chandelier and ornate columns

Lil Nas X — Montero Tour (2022)
29 shows · North American Tour

Managed visual deliverables for Lil Nas X's Long Live Montero Tour across 29 shows. Oversaw format compliance, quality control, and multi-artist coordination for work by Blake Kathryn, Jason Ebeyer, and Aeforia. Monitored fan documentation online to track real-world deployment and audience reception.

CAPABILITIES

Five years coordinating creative projects at the intersection of art, technology, and brand — with experience spanning campaign management, content production, live events, and digital strategy across some of the most recognized names in entertainment and culture.

  • End-to-end management of creative campaigns and brand activations — keeping timelines, deliverables, and cross-team communication on track across agencies, brands, and live events simultaneously.

  • Photo and video editing across Adobe Creative Suite with a focus on social-first content. Experienced producing short and long-form video, podcast highlight reels, and brand assets from raw footage through final delivery.

  • Platform-native content strategy built on organic growth principles. Experienced managing multi-platform presences, analyzing performance data, and adapting content approaches across different industries and audiences.

  • Pitch decks, mood boards, and campaign concepts that communicate creative vision to clients and stakeholders. Background in translating brand goals into actionable creative briefs.

  • Builds systems that reduce friction — tracking spreadsheets, automation tools, and reporting processes that keep teams aligned and projects moving without manual follow-up.

Founder, Halu Studio - short-form video editing service for small businesses